Simple Advertising Calculator

Could One New Customer Pay for Your Marketing?

Enter three simple numbers to see how your monthly website, AI receptionist, and Google Ads investment could compare with the value of new customers.

1

Tell Us About Your Business

Use your best estimate. The numbers do not have to be exact.

$
Example: If the average project brings in about $1,500, enter 1500.
$
This is the advertising budget paid directly to Google.
new customers
Enter the number of new customers you would be happy to gain each month.
Website and AI Receptionist Plan Website, hosting, AI receptionist, CRM, booking tools, missed-call text back, lead notifications, maintenance, and support.
$198/month
2

Your Monthly Estimate

See how the investment compares with the value of new customers.

Potential Revenue From New Customers $3,000 Based on 2 customers worth approximately $1,500 each.
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Google Ads Budget $500
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Website & AI Plan $198
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Total Monthly Investment $698
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What if you gained just one new customer? One $1,500 customer would generate more revenue than the $698 monthly investment.
Potential Revenue Above Monthly Investment This compares customer revenue with the website, AI, and advertising costs.
$2,302
Approximate Customers Needed to Match the Monthly Investment 1 customer One average customer would generate enough revenue to cover the estimated monthly investment.
Planning Estimate These are examples, not guaranteed results.
Estimated Ad Clicks 71
Estimated Leads 11
Possible Customers 3

This example uses a $7 average click cost, a 15% website response rate, and a 25% customer close rate. Actual results will vary.

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The question to consider:

If one new customer is worth $1,500, would gaining one or two additional customers each month make this investment worthwhile?

How to Read This

Keep the Decision Simple

You do not need to understand complicated marketing formulas. The important question is whether the value of one or two new customers could cover the monthly cost.

1

Google Helps People Find You

Paid ads can place your business in front of people searching for the services you provide.

2

Your Website Builds Trust

A professional website helps visitors understand your services and feel more comfortable contacting you.

3

The AI Helps Capture the Lead

The AI receptionist can answer questions, collect information, and help the customer take the next step.

4

You Turn the Lead Into a Customer

Your follow-up, pricing, availability, and service determine whether the person becomes a paying customer.

Important: This calculator is for planning and illustration only. It compares potential customer revenue with estimated monthly costs. It does not calculate actual profit and does not guarantee advertising results. Actual click prices, leads, customers, revenue, and expenses will vary.